this.
Brand Strategy - Verbal Identity -
Print - Packaging - Campaign
this.
Brand Strategy - Verbal Identity -
Print - Packaging - Campaign
Campaign Calling All Creators.
​
Featuring some of the world’s most influential icons;
athletes, designers, and musicians in sport culture seated
at one table. United by their passion to create, these Creators defy conventions and join the Adidas movement by using their imagination to make something new and shape sport culture. They are shown as one but unite together as a team.
​
Airing the latest chapter in the “Here to Create” campaign,
“Calling All Creators” represents those who flip the script, break boundaries and influence how things are done on the field, track, court, stage or street. With a single unexpected
act, Creators can inspire others to invent and shape the world around them.
​
calling all creators.
Concept - Brand Strategy -
Verbal Identity - Print
outcome.
These were the concept and designs I pitched to the Global
Director which were a great success and were taken further
to develop this ongoing brief. My time working in the US
was up and my visa was soon to expire. Unfortunately I had
to leave behind my concept designs and assets in the good hands of Adidas team to develop further. The final artwork
by Adidas, (Portland) lived across social, tv and website
and in Adidas stores across the States. (Below)
adidas.com
